Media Planning

The power to be seen and heard.

The media landscape has changed and we have too. We recognize there are so many different ways to reach your target audience. Developing an effective media strategy requires knowledge of newer technologies and divergent marketing trends. Ark Marketing understands new media and online technologies, the opportunities they present and we embrace their use. We utilize PPC, content integration and SEO strategies and are constantly testing and measuring the results with back-end analytics. At the same time, traditional media forms like print, radio and television are still critically important and should not be overlooked when designing a comprehensive marketing plan. Knowing how to incorporate both in a useful and optimum media strategy is what we do best, and that won’t ever change.

“Ark Marketing brings a collaborative energy, a deep understanding of marketing and media strategies and the ability to execute campaigns that connect with relevant audiences and produce significant results.”

-Aki Martin,
Director of Client Services and Content Strategy

Traina Design

“Thank you , thank you, thank you for such thorough research, well thought out recommendations and helpful supporting documents. Your comprehensive plan made it easy to get approval to move forward.  ”

-Revekka Balancier
Marketing and Communications Manager

Port of San Diego